Denver Sports Betting

Betfred COO talks new partnership with Rockies, plans for Colorado and Rod Smith

The sports betting industry is the modern-day equivalent to the gold rush for Colorado. Since the practice became legal in the spring of 2020, sportsbook operators have flocked to Colorado in droves to get a piece of the action, but Betfred Sportsbook is going about their business a little bit differently.

Despite being from Europe, Betfred is taking an organic, localized approach to the Colorado betting market by inking partnerships with the Denver Broncos, Colorado Rockies, and our guy Rod Smith.

If you are looking for a homegrown sportsbook, look no further than Betfred sportsbook.

With the recent news regarding Betfred and the Colorado Rockies, our very own Aniello Piro caught up with COO Bryan Bennett about the decision to expand into baseball, plans for Coors Field, and some up-coming promotions featuring Rod.

While the on-field product might be a little suspect this season, Betfred will be there to help make Rockies’ baseball a little bit more interesting for all 162 games!

Additionally, with Coors Field cleared to play host to more than 20,000 fans per game this season, you can expect some sensational betting opportunities to become apart of the gameday experience for those looking to get some skin in the game.

Piro and Bennett also dive into some discussion regarding Betfred’s brick-and-mortar sportsbook located within the Saratoga Casino in Black Hawk and plans to connect with the local community through 2x champion Rod Smith.

Catch the full video above, and be sure to get registered with Betfred ahead of Opening Day! Use code DSB25 when you sign-up for a little free betting money on us here at Denver Sports Betting!


Sports betting is 100% legal in Colorado, and it’s time for sports fans to get in on the action! With that, we want to ensure Colorado bettors are educated before laying their money on the line, so be sure to check out for daily news, trends, and analysis of sports from a betting perspective by Colorado’s premier sports betting centric media outlet.

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